Krow
Jeongchan Kim

작가 소개

Krow, founded by artist Jeongchan Kim, is a jewelry brand that reinterprets traditional Korean decorative motifs through modern design and refined silver craftsmanship. Drawing inspiration from dancheong patterns, dangcho motifs, and architectural elements such as traditional roof tiles, the brand transforms heritage aesthetics into contemporary wearable forms.

Each piece is crafted from certified 925 sterling silver and designed with a balance of tradition and modernity. Krow’s signature approach lies in its mix-and-match compositions—combining dancheong motifs with pearls, gemstones such as onyx and obsidian, or classic ball-bracelet structures. Subtle details—like a zirconia set into the floral center of a dancheong pattern or a magnet concealed within a silver sphere—add sophistication to even the simplest silhouette.

Krow embraces the richness of Korean visual culture while maintaining a clean, modern sensibility. The brand’s pieces are not mere accessories; they are contemporary interpretations of cultural memory, made to be worn, cherished, and carried into everyday life.